The Rural Retailer's CEO Adds Half a Million, Three Deep

ISB Research · Favorable · sent to Ultimate members August 5, 2026

Harry Lawton runs Tractor Supply, and he just put $501,524 into his own stock at $32.15. He's a repeat buyer, and he's not alone. Two other insiders stepped in over the past month, and the tape is cooperating with short and medium timeframes both pointing higher. The long-term trend still reads Sell, so this is a spot to get in near the CEO's price rather than chase above resistance at $33.50. If you want defined risk, a bull put spread beneath $32.15 lets you sit under the guy who knows the business best.

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