The CEO Buys the Dip, But This Name Has Burned Insiders Before
Andres Campos, who runs Betterware de México, the direct-to-consumer seller of home organization and beauty products across Mexico and the US, just put $739,785 into his own stock. He's a repeat buyer, and two other insiders stepped in over the past month, so the cluster is real. Here's the problem: the last six insider buys on this name lost money on average and only a third of them worked at 30 days. Price is holding just above the 8-day and the 8 is closing on the 20. If that cross flips you get a momentum kick, but with the whole discretionary group bleeding and the track record this weak, I'm watching before I write a check.
The Filing
| Ticker | BWMX |
| Company | BETTERWARE DE MEXICO, S.A.P.I. DE C.V |
| Insider | Andres Campos Chevallier, CHIEF EXECUTIVE OFFICER |
| Buy amount | $739,785 |
| Filing date | September 17, 2026 |
| Conviction | Favorable · 76/100 |
| Setup type | Accumulation |
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